Traffic going past business sign

3 Reasons to update your business sign

The Technology boom has been changing our world rapidly growing exponentially, especially over the last 5 years. Every part of our society and culture has been impacted by this rapid growth, including your business sign! Indications of this are everywhere. In a Quora.com article “What are some cool things we can do now that we couldn’t 5 years ago because of science?” they list new job postings that seemed like science fiction articles if they were posted a few years ago.

These high tech jobs weren’t around 5 years ago

These innovations and discoveries have permeated practically every industry that we can imagine including small businesses and sign companies. Advances in technologies like LED Displays, LED Lighting, improvements in graphic capabilities, and 3D printing for signs and marketing have helped level the playing field for many small businesses. These advances can be applied to your business, group, or church can give you a quick and cost effective competitive edge over the competition via:

Top of mind awareness (TOMA) – refers to a brand or specific product being first in customers’ minds when thinking of a particular industry or category.
First impression – When a prospective customer sees your sign or advertisement and immediately forms a mental image.
Energy Savings – LED lighting in business signs are 50% to 70% more efficient than fluorescent lighting.

With the latest advances in tech your Business Sign can be seen much better, more often, at a lower cost.

Get in touch with Crown Neon Signs today and have your existing signage evaluated!

Sources:

3 Reasons to Update Your Business Sign